Cold Showers: Beneficial or BullSh#T?

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For the past few years, Alpha has seen tons of content about the benefits of freezing cold showers. He always thought, “Hell no.” Then a fellow content creator brought up the topic. In this video men’s style, grooming, fitness and lifestyle expert, Aaron Marino of IAmAlphaM, AaronMarino, and Pete & Pedro says that he tested this theory after he got some info.

Cold Showers Claims

1. Boosts immune system
2. Fights depression
3. Reduces muscle soreness from exercise
4. Helps you to deal better with stress
5. Increased alertness
6. Burn fat
7. Improves your sleep
8. Increased testosterone level
9. Increased sperm count & mobility
10. Makes your hair and skin look better

He’s taken cold showers for the last 5 days, and he concludes that they SUCK. He loves his hot showers! He’s not buying the claim and thinks it may be a placebo effect. You may benefit, however. What do you think? What benefit do you see?

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